New Mexico Youth Day
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"It's A Family Affair"
About New Mexico Youth Day
Prime Time "For the Kids, For the Kids" was founded in 2000 with the overall purpose of supporting children and youth in New Mexico. In today's society young people hear too often about the bad things they have done and not enough about how they are appreciated and recognized for the good things they do. Over the years, we have sponsored many events for youth and families. In 2007, our lobbying efforts to have New Mexico establish an official Youth Day holiday on the first Saturday in August paid off. Thank you for your support!


Our Mission

Prime Time "For the Kids, For the Kids" is a registered non-profit organization that promotes self-esteem and self-confidence in today youth so they have the tools to be tomorrow leaders. We do this by:

  Encouraging youth to participate in social and cultural activities

  Encouraging parent involvement

  Reinforcing positive behaviors

  Providing positive means of self-expression

  Providing strong and confident role models

  Providing methods to create and maintain healthy family structures